LEADING REAL ESTATE’S NEXT WAVE WITH Innovation & Purpose

In this special Young Turks segment, Ayushi Ashar, Director of Ashar Group and Committee Member of CREDAI-MCHI, brings a fresh perspective to real estate development. From shaping the philosophy of urban maximalism to driving impactful marketing strategies and sustainable and H&B Media Networks, Ayushi discusses her journey, inspirations, and the evolving landscape of real estate

Ashar Group has a real estate legacy of over 20 years. Please describe the Group’s growth over the years?

Ashar Group is a 23-year-old company founded in 2001 by my father, Ajay Ashar. We have completed approximately 9 million sq ft of projects and are constructing 17 million sq ft across various verticals. These include residential, commercial, infrastructure, healthcare, education, IT parks, and retail projects. We are also planning to venture into hospitality and student housing shortly. We began with a joint venture project in Thane, and since then, we have grown significantly. We take pride in the legacy we’ve built over the years.

As a young director of Ashar Group, what is your vision for the organisation?

At Ashar, we like to keep things simple. Our tagline, “Promises Delivered,” encapsulates our philosophy. Our primary focus is on upholding the principles my father established. Beyond building homes and offices, we aim to create ecosystems that enhance the quality of life for communities. As developers, we are responsible for meaningfully contributing to urban ecosystems that will outlast us. It’s a fascinating and humbling opportunity to shape skylines and impact lives.

Customers’ aspirations are evolving, especially post-COVID. How does Ashar Group address these changing demands?

Today’s customers are highly informed and discerning. At Ashar, we believe we are not just in the construction business—we are designers first. Design is the cornerstone of our approach. Our design philosophy, which we call urban maximalism, revolves around three elements: feel, look, and belonging. We follow an inside-out functionality approach, where functionality takes precedence. Every detail, from room proportions to cross-ventilation and window placements, is meticulously planned. We also prioritise minimalistic yet modern architecture, ensuring that buildings are easy to maintain for decades. Additionally, we emphasise creating vibrant community spaces and amenities that foster a sense of belonging. We take pride in being one of the few developers with a zero RERA-compliant track record. This reflects our commitment to quality, timely delivery, and customer satisfaction.

You also head Ashar Group’s marketing. Could you share some of the latest innovations and strategies you employ?

Marketing is an ever-evolving field, and at Ashar, we approach it in two layers. The first layer focuses on the brand story, what Ashar stands for, and ensures this resonates with consumers. The second layer is the project story, highlighting each development’s unique selling propositions and vision. For example, in our Kalwa project, we ran a campaign titled “Kal-Wah,” transforming the perception of the area into one of pride and aspiration. Location is paramount in real estate, and we aim to elevate the value of our project locations in the minds of consumers. We also leverage technology, such as 3D visualisations and drone footage, to give potential buyers an immersive experience of the project before it’s built. Transparency and trust are central to our marketing efforts.

Sustainability is the key to the future. What are Ashar Group’s long-term sustainability goals, and could you elaborate on your CSR initiatives?

Sustainability is at the core of our operations. All our projects will be at least gold-certified in green ratings. We employ natural solutions like cross-ventilation and wind studies to optimise environmental conditions. Our dedicated wing also evaluates and improves material choices to minimise carbon footprints. On the CSR front, we operate the Mahavir Jain Hospital and PJ Ashar Cardiac Centre in Thane, a 110-bed facility offering high-quality healthcare at significantly lower costs. Additionally, we are collaborating with the Tata Memorial Group to develop a 600-bed cancer hospital, combining medical care with spiritual and community growth.

Looking ahead to 2030, where do you see the real estate market heading, and what role will Ashar Group play?

We expect gated communities and environmentally conscious developments to dominate the market by 2030. Consumers increasingly value amenities, convenience, and sustainability. Ashar is excited to expand into new verticals and geographies. While Thane remains a stronghold, we are launching significant projects in Mulund and Vile Parle this year. Our focus will continue to be on delivering high-quality, innovative, and socially impactful projects.

WOMEN REDEFINING LEADERSHIP IN REAL ESTATE

BINITHA DALAL – Founder & Head Mt K Kapital – Fund Raising at Rustomjee Group in an exclusive interaction with H&B Media Networks

“The real estate industry has traditionally seen fewer women in leadership due to deep-rooted perceptions of it being male-dominated, demanding extensive networking, long hours, and a hands on operational approach. However, these stereotypes are gradually dismantled as more women enter the field and prove their capabilities, excelling in leadership roles”

What inspired you to establish India’s first real estate fund management business, Mt Kapital?

After gaining a strong foundation in real estate and carving out a niche in finance, I always dreamed of creating a financial platform dedicated to investing in real estate as an asset class. Having witnessed pivotal events like the global financial crisis, RERA, GST, demonetisation, and various regulatory changes, I saw firsthand how these shifts brought capital raising and management into sharper focus. These experiences played a significant role in honing my financial prudence and teaching me to turn chaos into a catalyst for success. This journey ultimately inspired the creation of Mt Kapital the creation of Mt K Kapital, a fund management business with a unique vision: to foster a genuine and enduring partnership between real estate and financial services by delivering value at every stage of development. Our mission to bridge the gap between financial expertise and real estate development distinguishes us. Traditionally, funds in this space have been led predominantly by financial services professionals. However, a deep understanding of the complexities and risks of real estate comes only with hands-on experience in developing and selling properties on-site. At Mt K Kapital, we take a cross-functional approach combining financial expertise with development know-how to deliver superior returns while offering a comprehensive solution that includes development oversight and risk mitigation.

How has your journey as a woman leader in a traditionally male-dominated real estate industry shaped you?

My journey as a woman leader in the male-dominated real estate industry has been both challenging and rewarding. Growing up, I was fortunate to be nurtured in an environment where equality was a way of life. My parents instilled in me the belief that my gender is not just a strength but a defining force, encouraging me to dream boldly and pursue my ambitions with unwavering confidence. Their support shaped my resilience and allowed me to step into spaces where women were often underrepresented. I’ve been mentored by visionary leaders like Mr. Boman Irani, Mr. Chandresh Mehta, and Mr. Percy Choudhry throughout my career. Their guidance taught me to see challenges not as obstacles but as stepping stones to growth. They inspired me to face adversity head-on and embrace my dreams with determination and purpose. Yet, breaking into a male-dominated industry like real estate has not been without its hurdles. For over 17 years, I’ve often been the only woman or one of very few at industry meetings, conferences, or panels representing my company and the sector. For a significant time, I was the sole active female member at CREDAI MCHI, a stark reminder of how rare women’s leadership was in real estate. These experiences demanded resilience and a relentless commitment to proving that expertise, vision, and determination transcend gender stereotypes. Thankfully, the tides are shifting. In recent years, I’ve witnessed more women stepping into leadership roles in real estate and excelling — an evolution I celebrate and advocate for passionately.

“In traditionally male-led industries, women often feel pressured to overperform to have their voices heard or their abilities acknowledged. Persistent biases paint women as better suited for roles with less responsibility—an outdated and unfounded stereotype.”

How has your experience reshaped your perception of women in business, and how does your leadership style emphasise the value of their contributions to the organisation?

My journey has given me a deep understanding of women’s challenges in the workplace despite their immense potential. I’ve also witnessed many women friends and peers struggle to balance professional and personal responsibilities. For example, some hesitate to request time off for family obligations, fearing it might cost them opportunities for advancement. This imbalance shouldn’t exist. Organisations must cultivate environments where employees feel secure in prioritising their personal lives when needed without fearing professional repercussions. In traditionally male-led industries, women often feel pressured to overperform to have their voices heard or their abilities acknowledged. Persistent biases paint women as better suited for roles with less responsibility, an outdated and unfounded stereotype.

In reality, women excel in multitasking, bring unparalleled emotional intelligence, and offer unique perspectives that enrich decision-making and team collaboration. Their ability to approach challenges holistically often makes them indispensable assets in leadership and execution. As a leader, I see it as my responsibility to challenge these stereotypes and build an organisational culture that values and empowers women.

Why do fewer women hold leadership roles in the real estate industry, and how do you look at inspiring others through your journey?

The real estate industry has traditionally seen fewer women in leadership in real estate has often been seen as male-dominated, demanding extensive networking, long hours, and a hands-on operational approach. These were traditionally seen as barriers for women. However, these stereotypes are gradually being dismantled as more women enter the field and prove their capabilities, excelling in leadership roles. While progress is evident, there’s still a long way to go in creating a truly inclusive environment that actively encourages women to pursue and thrive in real estate careers.

As for my journey, I initially leaned toward the education sector, contributing to establishing Rustomjee Business School. However, upon joining the real estate business, I discovered a profound and unexpected love for the industry. Real estate is unique—it leaves an indelible mark on the earth and across civilisations, from ancient cave homes to cutting-edge skyscrapers and even futuristic habitats on Mars. This sector stands at the intersection of history, progress, and the human need for shelter and belonging.

What inspires me most about real estate is its timeless relevance. Homes and spaces are at the core of human existence, evolving alongside societies and technologies. Being part of an industry that shapes the fabric of our lives is incredibly fulfilling. This profound connection and my passion for finance and problem-solving propelled me to embrace leadership in this field. Through my journey, I aim to inspire others to see real estate as a career and an opportunity to contribute to something enduring and meaningful. I hope to motivate women to break through barriers, challenge norms, and lead confidently in an industry with immense growth and innovation potential.

INFRA.MARKET LIGHTING THE WAY FORWARD ROHIT MATHUR

In an exclusive interview with ADITI THAKUR, Special Correspondent, ROHIT MATHUR, COO of Electricals & Appliances at IVAS powered by Infra.Market, shares insights into the lighting industry’s transformative journey. From pioneering AI driven smart lighting to championing sustainability across rural and urban markets, Mathur discusses how IVAS is redefining illumination for homes, workplaces, and communities while addressing the evolving demands of modern lifestyles.

How is lighting design evolving to meet the needs of modern lifestyles?

Lighting design has significantly shifted, becoming more adaptable and integrated into everyday life. Today’s lighting solutions cater to diverse needs—whether it’s reading, creating ambience, or enabling remote control through IoT or Bluetooth. These technologies allow users to effortlessly adjust brightness, colour, and mood settings, transforming how we experience light. In rural areas, innovations like inverter bulbs offer energy-efficient and cost-effective solutions, addressing the challenges of off-grid living.

For urban homes, the transition to LED lighting has reduced wattage requirements and increased the number of light sources per home—from 10 in older homes to up to 50 in modern ones. This shift focuses on energy efficiency and quality, ensuring brighter, smarter, and more reliable lighting options for consumers.

Sustainability is a key focus for the industry. How does IVAS Electricals address this priority?

Sustainability is at the heart of everything we do. Our LED products, known for their long lifespan and energy efficiency, are central to reducing energy consumption and environmental impact. Additionally, we use recyclable materials and ensure compliance with global sustainability standards, offering highly rated energy-efficient bulbs that significantly minimise carbon footprints. The challenge lies in balancing performance with sustainability. High-performance lighting often involves advanced technology, which can increase energy use. To address this, we invest heavily in research and development to create solutions that deliver superior illumination without compromising energy efficiency. This commitment ensures that our products remain environmentally responsible while meeting the highest performance standards.

What are the key technological advancements driving the lighting industry today?

Integrating Artificial Intelligence (AI) and the Internet of Things (IoT) is reshaping the lighting landscape. AI-powered systems learn user preferences and adapt lighting conditions automatically, adjusting brightness or colour based on factors like time of day or room occupancy. This not only enhances comfort but also optimises energy use. IoT takes this a step further by enabling seamless connectivity between devices, allowing users to control lighting systems remotely or integrate them with other smart technologies in their homes and workplaces. At IVAS Electricals, we leverage these advancements to create next-generation smart lighting solutions that are efficient, intuitive, and tailored to user needs.

How is IVAS contributing to lighting innovation for rural and urban markets?

Our inverter bulbs are a game changer for rural markets, providing reliable, energy-efficient lighting in off-grid areas. These solutions improve accessibility and support sustainable living in underserved regions. We focus on smart lighting systems that enhance convenience and adaptability in urban settings. For instance, our Bluetooth-enabled lights allow users to adjust settings with a simple voice command or via a mobile app. These innovations cater to the evolving demands of smart homes, ensuring a seamless blend of functionality and design.

How do you see the future of lighting evolving with technology and sustainability?

The future of lighting is incredibly promising, driven by ongoing advancements in technology and a heightened focus on sustainability. We anticipate lighting systems becoming even more adaptive and intelligent, seamlessly integrating with other smart home and workplace systems to create efficient, comfortable, and sustainable environments.

With connected homes and workplaces, features like energy optimisation, smart controls, and predictive AI will enhance user experiences while minimising environmental impact. At IVAS Electricals, we are committed to leading this evolution. From sustainable materials and energy-efficient products to cutting-edge smart solutions, we aim to deliver lighting innovations that illuminate spaces and contribute to a greener, smarter future

“One of the biggest challenges is achieving widespread adoption of advanced, energy-efficient technologies, as they often come with higher costs. Educating consumers about the long-term benefits of these solutions is crucial”

What challenges does the industry face in achieving these goals, and how does IVAS address them?

One of the biggest challenges is achieving widespread adoption of advanced, energy-efficient technologies, as they often come with higher costs. Educating consumers about the long-term benefits of these solutions is crucial. We address this through continuous innovation, creating cost-effective and high-performing products. Maintaining a global supply chain and leveraging our research and development capabilities ensures that our products meet diverse market needs while staying accessible and sustainable.

What role does IVAS envision in shaping the future of lighting?

IVAS Electricals is a true embodiment of our dedication to innovation. We see ourselves as pioneers in the journey toward smarter, greener, and more innovative lighting solutions. We focus on creating products that enhance user experiences, promote sustainability, and leverage the latest technological advancements. As the industry evolves, we remain dedicated to setting performance, efficiency, and design benchmarks, ensuring that lighting continues to play a transformative role in modern living.

Under your leadership, how does IVAS Electricals aim to shape the future of lighting in terms of innovation and sustainability and meet evolving consumer expectations? Under my leadership, IVAS Electricals exemplifies the future of lighting—one that prioritises innovation, sustainability, and user-centric solutions. As technology and environmental consciousness reshape consumer expectations, IVAS is poised to illuminate a path toward smarter, more sustainable living for all.

Pioneering Smart Lighting Piyush Pawa

In an exclusive interview with H&B MEDIA NETWORKS, PIYUSH PAWA, National Manager – Lighting, Hafele India, shares insights into the evolving world of lighting design. From integrating cutting-edge technology and sustainable practices to addressing market challenges and skill gaps, Pawa discusses how Hafele is redefining illumination to cater to modern lifestyles and future demands.

How is lighting design adapting to modern lifestyles?

Lighting has evolved beyond mere illumination to influence well-being and functionality profoundly. Today, factors like glare and colour rendering are crucial. Excessive glare, especially in workspaces, can harm health. Modern lighting aims to diffuse glare, allowing users to enjoy light without directly seeing its source.

Colour rendering is another key focus. The benchmark is natural sunlight, with a Colour Rendering Index (CRI) of 100. Indoor lighting with a CRI above 90 ensures accurate colour Perception, which is vital for design and daily activities, plays a key role in lighting. Hafele lights meet or exceed these standards, blending functionality with aesthetic appeal. Integrating various lighting types—decorative, technical, indoor, and outdoor—into cohesive designs has become essential, making lighting a core element of architecture and interiors.

 What sustainable practices Hafele is championing ?

Sustainability at Hafele begins with durability. Their lighting solutions offer a lifespan of over 70,000 burning hours and are backed by a 10-year guarantee, reducing wastage and ensuring longevity. Sustainable packaging is another key initiative. Plastic spools for strip lights have been replaced with paper alternatives, and packaging sizes have been optimised to cut transportation emissions.

Hafele is also exploring green aluminium, incorporating recycled materials into its supply chain. These efforts align with a broader commitment to minimising carbon footprints while maintaining high-quality, eco-friendly products

What challenges does the industry face in achieving energy efficiency?

Dependence on imports, especially for energy-efficient LEDs, poses a significant challenge. Sustainable solutions often have higher costs, deterring price-sensitive buyers. Hafele addresses this by aligning with advanced practices from its European and US counterparts and bringing sustainable products to the Indian market.

Additionally, Hafele views sustainability as a holistic lifecycle process, from energy-efficient production to recycling. While adoption in India is gradual, the company believes consumer education and consistent innovation will drive change.

What technological advancements are transforming the lighting industry?

Advances in LED efficiency are revolutionising lighting. Brightness is no longer tied to wattage, as modern LEDs deliver higher lumens per watt, reducing energy consumption. Hafele’s integration of smart controls, like Alexa compatibility and home automation systems, enhances user convenience and energy efficiency.

IoT is another transformative force, enabling seamless device connectivity. Hafele’s IoT-compatible products and exploration of protocols like MATTER promise enhanced interoperability and smarter lighting systems.

What skills gaps exist in India’s lighting market, and how does Hafele address them?

India has a skills gap in lighting design and installation. Unlike in the West, where professionals receive formal training, Indian electricians rely on practical experience. Hafele bridges this gap with its Meister Service, a programme that trains and certifies installers to effectively use its products. Encouragingly, lighting design certifications are now available in India, a step toward professionalising the industry and addressing the growing demand for skilled professionals.

How has post-COVID awareness influenced lighting demand?

Post-pandemic, consumers recognise lighting as integral to design and well-being. Terms like “architectural lighting” are gaining popularity, highlighting its role in enhancing spaces. On the supply chain front, brands have diversified suppliers to reduce dependence on China, ensuring resilience. Digital platforms and influencers have further educated consumers, making them more discerning and informed in their choices.

What innovations can we expect from Hafele in 2025?

Hafele will enter retail lighting with innovations tailored for high-end spaces. Products like adjustable shelf systems and specialised spotlights will enhance the visual appeal and ensure optimal product showcases.

Redefining Lighting with Heritage, Innovation & Sustainability

From battling market challenges to championing sustainability and catering to evolving customer demands, MOHAMMAD DANISH, Managing Director, Artelore Living sheds light on how Artelore Living is shaping the future of India’s lighting industry while staying deeply rooted in its heritage.

Can you tell us about the legacy of your brand?

Our brand is deeply rooted in the cultural and historical fabric of Moradabad, a city with a 400-year-old legacy of craftsmanship. Our company, which was established 50 years ago, has been at the forefront of the lighting business. Artelore Living, our sister concern, entered the Indian retail market five years ago, further expanding our reach. Being in the industry for so long, we have a unique vantage point to observe how international trends influence the market and how India gradually integrates these trends. Our products reflect this evolution, marrying global aesthetics with local sensibilities. This legacy is not just business, it’s a tradition that flows in our veins.

What challenges do you face in today’s competitive market?

The biggest challenge is the influx of cheap Chinese products flooding the market. While these products may appear flashy and attract consumers initially, they need more durability. In contrast, our offerings align with India’s “Make in India” and “Skill India” initiatives. Every aspect of our products, from raw materials to craftsmanship, is inherently Indian. This heritage ensures superior quality and a strong sense of pride and authenticity. Competing against the sheer volume of low-cost imports is challenging, but our focus remains on durability and the value that our products bring to customers.

How do you incorporate sustainability into your products and processes?

CRAFTING A LOCALISED VISION FOR INDIA’S GROWTH

“Unlike multinational companies that often bring predefined global models to India, we have tailored our approach to the Indian market. Our significant investment in local manufacturing is a key differentiator. With five operational factories in India, we’ve built a robust supplier network, created jobs, and contributed to the economy.” In an exclusive interaction with Aditi Thakur, Andre Eckholt, Managing Director of Hettich India, highlights the company’s commitment to India’s long-term growth and economic integration.

Could you explain Hettich India’s growth journey in the kitchen and fittings segment?

What key market trends are shaping the industry in India? Hettich is a family-owned business headquartered in Germany with a legacy of over 136 years. Globally, we are known for our excellence in developing, manufacturing, and distributing high-quality furniture fittings and interior solutions. Hettich has been operational in India since 2001, and next year marks our 25th anniversary. Initially, our operations were sales and marketing-driven, with products imported from Germany. However, as the Indian market expanded, we recognised the need for localisation. In 2013, we began manufacturing in India, investing over ₹2,000 crore in building local capabilities.

Today, we operate five factories, three in Gujarat and two in Madhya Pradesh—positioning us as the undisputed market leader. The growing middle class and rising demand for customised solutions have driven this success. The industry in India is poised for 7-8 percent CAGR growth over the next few years, and as market leaders, we are targeting double-digit growth. We focus on two main channels: classical trade (dealers and distributors) and the growing Original Equipment Manufacturer (OEM) segment, reflecting the market’s increasing organisation. Additionally, the influence of architects and interior designers is vital, as they often act as brand ambassadors. Our strategic positioning and adaptability ensure we remain at the forefront of India’s growing furniture fittings market.

How does Hettich differentiate itself from competitors in the Indian market?

At Hettich, we view competition as an opportunity rather than a challenge. Being the market leader, we welcome new players and believe in shaping the market to fit India’s unique dynamics. Unlike multinational companies that often bring pre-defined global models to India, we have tailored our approach to this market. Our significant investment in local manufacturing is a key differentiator. With five operational factories in India, we’ve built a robust supplier network, created jobs, and contributed to the economy. This commitment underscores our long-term vision for India.

Another aspect is our compliance with the Bureau of Indian Standards (BIS), ensuring that our products meet stringent quality and durability benchmarks. While some competitors may struggle with supply chains for imported goods, particularly from China, we are well-prepared with BIS-compliant, locally manufactured products. We also cater to diverse customer needs through our second brand, Hippow, which offers budget-friendly solutions alongside our premium products. Our extensive network of touchpoints, application centres for architects, interior designers, and carpenters, allows customers to experience our products firsthand.

Hettich is known for innovation. What recent product developments are you particularly excited about?

Our AvanTech YOU drawer system is a standout innovation. Beyond its basic functionality, it brings a new design dimension with options like the black magma finish, which adds elegance to modern interiors. Another product I am particularly excited about is the FurnSpin, a revolutionary rotating mechanism for furniture. It offers unparalleled functionality and is a testament to Hettich’s commitment to pushing the boundaries of furniture fittings. These products, our premium drawer systems, and highly customisable solutions highlight our focus on merging functionality with aesthetics to deliver genuinely innovative offerings.

What trends and challenges do you observe in India’s dynamic kitchen market, and how are you addressing them?

The Indian kitchen market is shaped by three megatrends: individualisation, urbanisation, and digitalisation. Individualisation reflects the growing consumer desire for unique, customised solutions. Premium kitchen buyers, for instance, want designs that stand out, with options tailored to their specific needs. Products like our AvanTech YOU drawer system exemplify this trend, offering endless customisation possibilities in colour, material, and finish. Urbanisation focuses on compact, space-saving solutions, especially in cities like Mumbai, where vertical living is the norm. Our innovations, such as movable walls, allow living spaces to transform dynamically, meeting the needs of urban dwellers. Digitalisation is the third pillar, enabling innovative furniture solutions like digital locks and app-controlled systems that enhance convenience and functionality. Globally, we have a dedicated startup within Hettich exploring these future trends to create products that anticipate market needs 10-20 years ahead. We prefer to view challenges as opportunities. The evolving customer demands and the complexities of urban living drive us to innovate constantly and offer solutions that align with future trends.

How does Hettich approach research and development to meet the unique demands of Indian kitchens?

India’s diverse and evolving market demands a localised approach to research and development. We are building an R&D team in Mumbai to focus exclusively on the Indian market. With a solid manufacturing base already established, this initiative will allow us to design and produce solutions explicitly tailored to the needs of Indian kitchens. This local R&D effort ensures we remain agile, responsive to trends, and aligned with consumer preferences, enabling us to innovate effectively in this unique market.

How have consumer preferences evolved in India’s kitchen fittings segment?

How does Hettich address customisation? The pandemic has transformed how Indians perceive their kitchens. Traditionally seen as a functional space, the kitchen is now evolving into the heart of the home, a place for family interaction and socialising. This shift has encouraged consumers to invest in kitchens that combine aesthetics and functionality. To cater to this demand, Hettich offers modular and highly customisable solutions. Products like built-in appliances and flexible layouts allow customers to personalise their kitchens without compromising practicality. This balance between individuality and utility is central to our approach.

How does Hettich India integrate sustainability into its operations and products?

Sustainability is deeply embedded in Hettich’s ethos. Globally, we aim to achieve carbon neutrality by 2030. In India, all our factories are powered by renewable energy sources like solar and wind, and we strive to derive 70 percent of our electricity from renewables by 2025. Additionally, we’ve implemented zero water discharge practices through Effluent Treatment Plants (ETPs), ensuring no water is wasted. Our focus on sustainability extends beyond environmental impact to include social contributions, such as creating jobs, upskilling workers, and building a robust local supplier network. At Hettich, sustainability is a goal and a responsibility guiding our long-term strategy in India and globally.

Innovation & Sustainability – The Future of Smart Illumination

From pioneering human-centric lighting to leveraging AI and IoT for smarter solutions, HARESH MANSHANI, Director and Founder of HYBEC explains how Hybec is redefining illumination by merging innovation, functionality, and sustainability

What are the transformative trends shaping lighting design today?

The lighting industry is transforming remarkably, driven by aesthetics, functionality, and sustainability. Human-centric lighting (HCL) is a key trend that mimics natural light patterns. This approach prioritises health and well-being by enhancing mood, productivity, and circadian rhythms. Minimalistic designs are also gaining traction, with consumers and architects leaning towards compact, sleek fixtures that seamlessly blend into modern interiors. Another notable shift is the rise of colour-tunable and dynamic lighting systems, such as tunable white and RGBW solutions. These innovations enable users to customise lighting for specific moods or occasions, creating personalised experiences. Architectural integration is becoming increasingly popular, with concealed and modular systems harmonising with design elements to offer functional and aesthetic appeal.

What challenges do you face in creating energy-efficient solutions, and how do you overcome them?

Balancing energy efficiency with performance and affordability is a significant challenge. Advanced technologies often come at higher costs, which can deter adoption. To address this, Hybec invests heavily in research and development to create cost-effective solutions without compromising quality. Another challenge is consumer awareness. Many buyers need to be made aware of the long-term benefits of sustainable lighting. To bridge this gap, we conduct targeted campaigns and demonstrations, highlighting how these solutions can reduce costs and positively impact the environment over time.

What technological advancements are driving the lighting industry forward?

IoT-enabled smart control systems are transforming lighting, allowing seamless automation and customisation. AI integration furthers this by enabling predictive systems that adjust lighting based on user behaviour and preferences. For instance, AI algorithms can analyse usage patterns to optimise comfort and energy savings. Additionally, IoT connectivity ensures integration with other smart devices, delivering holistic automation for homes and offices. These advancements improve user experience while enhancing energy efficiency and convenience.

What is Hybec’s vision for the future of smart lighting?

AI and IoT are redefining the possibilities in lighting, creating predictive and adaptive environments. Future systems will analyse user habits and automatically adjust lighting for optimal comfort and efficiency. On a larger scale, dynamic urban lighting systems equipped with IoT sensors could adapt brightness based on traffic and pedestrian activity, improving city management.