Berger Paints targets Rs 20,000 crore turnover by 2030 with growth strategies

Berger Paints India, one of the country’s leading decorative and industrial coatings manufacturers, has unveiled an ambitious growth plan, targeting a turnover of ₹20,000 crore by 2030. The move reflects the company’s confidence in India’s expanding construction and home improvement sectors, supported by rising disposable incomes and increased urbanisation.

The company, which currently commands a 20 per cent share in the organised paints market, has demonstrated resilience in a challenging business environment marked by an economic slowdown, volatile raw material prices, and heightened competition. Despite these headwinds, it registered over 7 per cent volume growth in the previous financial year, coupled with a notable improvement in operating profit margins. Industry experts note that the paints and coatings segment in India remains relatively underpenetrated compared to global markets, offering ample headroom for growth. Berger Paints has been steadily investing in capacity expansion, digital transformation, and sustainable manufacturing practices, which are expected to play a crucial role in achieving its 2030 vision.

Company officials emphasised that the target is not merely aspirational but grounded in realistic market projections. With the government’s infrastructure push, affordable housing schemes, and a growing preference for premium paint finishes, the demand outlook remains positive. The brand’s diversified product portfolio, catering to both decorative and industrial applications, is also expected to mitigate sectoral fluctuations. While industry consolidation has been a key trend, officials stated that the recent acquisition of Akzo Nobel’s coatings business by another domestic conglomerate will not affect Berger Paints’ competitive position. Analysts agree that the company’s well-entrenched distribution network, strong brand equity, and sustained focus on product innovation give it a strategic edge.

In addition to commercial performance, Berger Paints has been aligning its operations with sustainability goals, aiming to reduce carbon emissions, optimise water use, and increase the share of eco-friendly products in its range. This shift aligns with the broader industry trend towards green building materials, driven by stricter environmental norms and consumer awareness. Market watchers believe that sustaining double-digit growth rates over the next six years will require continued investment in technology, supply chain efficiency, and workforce development. However, with India’s GDP growth forecast remaining among the highest globally, the macroeconomic backdrop appears supportive of the company’s expansion trajectory.

By setting a ₹20,000 crore turnover goal for 2030, Berger Paints has positioned itself to ride the wave of India’s real estate boom, infrastructure growth, and lifestyle upgrades — a combination that could see the paints industry emerge as one of the country’s fastest-growing consumer sectors.

Berger Paints targets Rs 20,000 crore turnover by 2030 with growth strategies