Mumbai Welcomes Crompton Expansion With Viona Hobs And Eliteo BLDC Chimneys

Mumbai’s premium appliance market has gained momentum as Crompton expanded its kitchen lineup with the Viona Hobs and Eliteo BLDC Chimneys, introducing energy-efficient motors, sealed burners, hybrid designs and automated cleaning to tackle smoke, spills and maintenance issues in Indian homes. The launch, backed by consumer insights and a high-impact digital campaign, reflects rising demand for safer, intuitive and design-driven kitchen upgrades across urban households.

The launch underscores how urban kitchens are no longer seen as purely functional workspaces but as social, design-led and increasingly technology-enabled areas of the home. According to company officials, many families continue to struggle with persistent issues such as smoke accumulation, difficult cleaning routines, slab-cutting constraints and concerns around gas safety. The new appliances seek to resolve these challenges while aligning with the growing demand for energy-conscious and user-friendly solutions.Industry experts note that one of the most visible trends in Mumbai’s housing market is the aspiration for better-designed, efficient interiors, particularly in compact apartments. Space optimisation, reduced energy consumption and improved indoor air quality have become key expectations. To address these needs, the newly launched hob series features sealed burners to prevent seepage, direct flame technology tailored for Indian cooking styles and built-in gas safety controls. The hybrid design also allows the appliance to function as either a built-in or countertop unit, offering flexibility for residents in rented homes or refurbished kitchens.

Equally significant is the introduction of the BLDC chimney series, which uses a high-efficiency motor system commonly associated with energy-saving devices. The model’s strong suction capacity, automatic cleaning function and heat-sensor activation aim to reduce indoor pollution — a challenge often overlooked in fast-paced urban homes. With city residents increasingly attentive to ventilation and indoor hygiene, these features contribute to healthier living spaces without demanding extensive user intervention.A senior company executive said the products were developed using detailed consumer insights, highlighting everyday friction points such as spill management, oil accumulation and the burden of manual maintenance. By automating cleaning and improving cooking efficiency, the appliances are positioned as practical upgrades for families balancing professional responsibilities, long commutes and limited time for household chores.The brand has launched a digital campaign across major platforms to build awareness, reflecting the larger trend of appliance makers targeting urban, tech-savvy demographics. Stores across Mumbai and other metros have begun stocking the new portfolio, with retailers reporting increased consumer interest in low-maintenance, durable and energy-efficient kitchen equipment.

As Indian cities transition towards climate-responsive living, efficient home appliances have become integral to reducing household emissions and improving indoor comfort. While the new portfolio is aimed at premium buyers, experts suggest that widespread adoption of energy-efficient motors, safety-first gas systems and low-pollution ventilation will play a growing role in creating healthier, more inclusive and future-ready urban homes.

Also Read: Kolkata Retail Summit Marks Infinity Group And RAI Alliance For Industry Growth

Mumbai Welcomes Crompton Expansion With Viona Hobs And Eliteo BLDC Chimneys