TVS Emerald, the real estate arm of the TVS Group, has made another strategic move in Bengaluru’s booming property market with the acquisition of a 7.18-acre land parcel near Rayasandra Lake in the city’s southeast corridor. With this premium residential development, the company aims to generate over ₹700 crore in revenue, reflecting its deepening commitment to the region’s high-potential micro-markets.
The newly acquired site is strategically located with proximity to Bengaluru’s IT and commercial hubs, and benefits from the ongoing infrastructure upgrades in and around Rayasandra. According to the company, this location offers a significant opportunity to develop a high-end residential community that blends accessibility, connectivity, and lifestyle amenities—a combination increasingly sought after by the city’s upwardly mobile demographic.”This site presents an excellent opportunity to develop a premium residential community, given its superior location and accessibility,” said the Director and CEO of TVS Emerald. “We look forward to increasing our presence in Bengaluru with this strategic acquisition in Rayasandra.”
This marks the seventh major land acquisition by TVS Emerald in the city and is seen as part of a larger roadmap to cement its presence in India’s tech capital. Earlier this year, the company acquired a 10-acre land parcel in Sathnur, Bengaluru, with an estimated development potential of 1.4 million sq ft and projected revenues of ₹1600 crore. Other notable acquisitions include a 4-acre parcel in Thanisandra and multiple plots in Chennai, with an overall development potential exceeding 8 million sq ft.
The Rayasandra acquisition underscores the shifting momentum in Bengaluru’s residential real estate sector, especially in peripheral locations now gaining prominence due to metro connectivity and urban expansion. Rayasandra, in particular, is emerging as a hotspot due to its proximity to Electronic City and Outer Ring Road, making it ideal for premium housing tailored to the tech-savvy and professional population.TVS Emerald is yet to announce the exact configuration and launch timeline for the project, but industry insiders expect the development to offer a mix of lifestyle-oriented apartments and green living spaces, aligning with the company’s vision of sustainable urban growth.
The announcement reaffirms TVS Emerald’s strategic focus on Bengaluru as a key growth market, with a sharp eye on premium housing demand driven by employment hubs and infrastructure enhancement. As developers continue to shift attention to high-growth corridors, this acquisition is expected to accelerate the urbanisation of Rayasandra and enhance the brand’s visibility in India’s Silicon Valley.
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