CARVING LEGACIES & CRAFTING LIVABLE SPACES THE AJMERA VISION FOR REAL ESTATE

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April 30, 2025

CARVING LEGACIES & CRAFTING LIVABLE SPACES THE AJMERA VISION FOR REAL ESTATE

Dhaval Ajmera, Director of Ajmera Group and Honorary Secretary of CREDAI-MCHI, represents the third generation of a family-driven enterprise that has been shaping skylines across India and beyond. With over 55 years in real estate development, the Ajmera Group has been instrumental in crafting landmark townships and pioneering new urban spaces. In this candid conversation with Homes & Buildings Network, he shares insights on the group’s evolution, its unwavering commitment to quality and comfort, and how the shifting aspirations of homebuyers are redefining the real estate landscape.

Ajmera Group has been a significant force in Mumbai real estate for over five decades. Could you take us through the journey of its evolution and the key milestones along the way?

Our journey in real estate began 55 years ago, founded by my uncle, the late Chhotulal Ajmera. What started as a proprietorship gradually evolved into a partnership as more family members joined the business, eventually transitioning into a private limited company and, today, a listed entity.

Over three generations, the Ajmera Group has remained a family-run business that has expanded its reach while maintaining its core values. We have been pioneers in township development, crafting self-sufficient communities that transform neighbourhoods. Our projects in Mumbai, Pune, Bangalore, Rajkot, Surat, Ahmedabad, London, and Bahrain are a testament to our vision. Having delivered over 45,000 homes, we have earned the reputation of “Pin Code Creators”, with our large-scale developments influencing the establishment of new postal codes.

From executing 5,000- to 10,000-unit residential townships to shaping micro-markets, our journey has been about delivering not just homes but a lifestyle that enhances the way people live and interact with their surroundings.

Consumer preferences vary across different micro-markets. How does Ajmera Group ensure that its projects align with evolving buyer demands?

Before launching any project, we conduct an in-depth market survey to understand buyer preferences in that specific locality. This involves analysing the demographics, aspirations, and affordability levels of potential homeowners.

For instance, in Juhu, one-bedroom apartments hold little demand as the market is inclined towards larger homes. Conversely, compact homes with efficient layouts are the norm in emerging suburban areas. With advancements in real estate analytics and data-driven insights, we can now access detailed buyer behaviour patterns, helping us craft homes that align with market trends and customer expectations.

Additionally, differentiation is key. If every developer in a locality builds identical apartments, there’s no unique selling proposition. Hence, we integrate balconies, terraces, smart layouts, and innovative designs that cater to varied customer segments. However, pricing remains paramount—value for money must justify the offering.

Has the demand for homes changed post-pandemic compared to pre-COVID times? If so, how has Ajmera Group adapted to this shift?

Absolutely. Pre-COVID, many young professionals, especially in Mumbai, preferred to rent homes closer to work, friends, and social life rather than invest in property. High real estate prices meant that buying a home wasn’t a priority. Instead, investments were directed towards mutual funds, stocks, and alternative assets. However, the pandemic fundamentally altered this mindset. During lockdowns, people realised that a home was their ultimate security.

It wasn’t just an asset—it was a shelter, an office, a school, and a sanctuary. This newfound appreciation for homeownership led to a surge in demand across all segments. Additionally, homeowners who previously lived in compact apartments sought more space. Families that had managed in a one-bedroom home wanted to upgrade to a two-bedroom. Those already in two-bedroom apartments wanted an additional study or home office. This shift has driven unprecedented growth in the real estate market over the last few years, not just in Mumbai and MMR, but across India. Today, owning a home isn’t just about investment—it’s about stability, security, and a future-proof lifestyle.

With changing buyer expectations and evolving market trends, where do you see the Ajmera Group heading in the next decade?

The next decade will be about innovation, sustainability, and technological integration. As buyers become more digitally savvy, developers must integrate smart home features, green building technologies, and sustainable materials into their projects. We are already witnessing shifts in demand towards integrated townships, mixed-use developments, and wellness-focused residential spaces. The post-pandemic buyer seeks holistic living environments that blend comfort, security, and convenience. As a legacy brand, Ajmera Group remains committed to creating landmark developments that stand the test of time, ensuring that we continue delivering homes that enrich lives and communities.

How do you view the evolving relationship between developers and channel partners in today’s real estate market?

Thanks to the RERA Act, the role of channel partners (CPs) has become more structured and professional. Earlier, many developers and CPs operated with fewer regulations, leading to process inconsistencies. Now, both developers and CPs are subject to RERA, ensuring transparency and accountability. This has had a profound impact. Channel partners now have a defined role, ensuring they provide accurate project information and build customer trust. The relationship between a developer and a CP is symbiotic. While a developer may have market reach, channel partners have their own networks and client base, enabling projects to be marketed across different geographies, sometimes beyond the developer’s direct outreach. Ultimately, a strong developer-CP relationship benefits both parties. Developers can scale their sales, while CPs can enhance their credibility by associating with reputed projects. This is why it is crucial for both to work with the right partners. CPs stake their reputation on a developer’s ability to deliver on promises of quality, pricing, and timelines.

Over the last decade, real estate has undergone massive policy transformations. How have key reforms like RERA, GST, and demonetisation impacted the industry?

The last decade has been transformative for real estate. RERA, GST, and demonetisation have played a crucial role in formalising the sector, increasing transparency, and instilling confidence among homebuyers and investors. Before RERA, customers often faced uncertainties regarding project delays, hidden costs, and misleading advertisements. Now, with mandatory disclosures and accountability, buyers have direct access to a project’s legal status, financial health, and delivery timelines. This has improved trust between developers and customers. While a well-intended reform, GST remains a challenge due to its structure. While developers pay 18% GST on materials and services, they cannot claim input tax credit (ITC), which increases overall project costs. This burden is ultimately passed on to the buyer. A more balanced GST policy, allowing for adjustment of ITC, would significantly improve affordability. Demonetisation had a short-term impact, causing temporary disruptions, but in the long run, it has helped curb unaccounted transactions, pushing real estate further into the formal economy. Today, home purchases are increasingly digital and transparent, creating a cleaner, more organised market.

Premiums in Mumbai significantly impact real estate costs. How is your group navigating this challenge while keeping projects accessible to homebuyers?

Mumbai’s high development premiums remain one of the most significant barriers to affordability. Unlike Bangalore, Delhi, Chennai, and Ahmedabad, where developers do not have to pay such exorbitant charges, Mumbai’s development framework requires payments linked to FSI (Floor Space Index) and ready reckoner rates. For example, if I own a 10,000 sq. ft. plot in Mumbai, I can build up to 30,000 sq. ft., but I must pay premiums on 20,000 sq. ft., drastically increasing project costs. In contrast, in cities like Bangalore, I could develop the same 30,000 sq. ft. without incurring these additional costs. This discrepancy raises housing prices in Mumbai beyond the reach of many buyers. When the Maharashtra government reduced premiums by 50% during COVID-19, we saw a surge in project launches and sales. This proved that rationalising premiums can boost supply and affordability. We have consistently urged the government to consider a permanent 50% reduction in premiums, which would positively impact demand and housing affordability.

DADA’S NEW BUSINESS ADVENTURE WITH STEEL

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April 30, 2025

DADA 'S NEW BUSINESS ADVENTURE WITH STEEL

DADA NEW BUSINESS ADVENTURE WITH STEEL

Sourav Ganguly’s name evokes images of leadership, grit, and revolution in Indian cricket. His iconic moments—from waving his shirt at Lord’s to leading India to historic overseas victories—cemented his legacy as a captain who wasn’t afraid to take risks. Today, Ganguly finds himself in a different arena altogether: industry and entrepreneurship. His latest venture, a ₹2,500 crore integrated steel plant in West Bengal’s Paschim Medinipur district, marks a bold shift from the cricket pitch to the industrial landscape of India.

This isn’t merely a business move; it’s a statement of intent. For Ganguly, the project represents not only a continuation of his family’s legacy in steel but also a personal commitment to contributing to his home state’s economic revival. With West Bengal struggling to keep up with industrial powerhouses like Maharashtra and Gujarat, Ganguly’s initiative could become a pivotal moment in re-establishing the state as a significant player in India’s industrial ecosystem.

The story of Ganguly’s foray into steel isn’t entirely new. His family has been involved in steel manufacturing for decades, operating plants in Durgapur, West Bengal, and Patna, Bihar. The experience gained from these ventures gives Ganguly a strong foundation to embark on this larger, more ambitious project. However, unlike the smaller-scale operations of the past, this venture is about scale, modernization, and creating a sustainable industrial ecosystem in West Bengal.

In September 2023, Ganguly announced his plans during the Bengal Global Business Summit (BGBS) in Madrid, Spain. Flanked by Chief Minister Mamata Banerjee, his announcement wasn’t just about establishing another steel plant—it was about transforming Salboni, an underdeveloped region in Paschim Medinipur, into an industrial hub. The plant’s proposed capacity of one million tonnes annually signals a serious commitment to producing high-grade steel, which could position the plant as one of the largest in Eastern India.

The choice of Salboni as the site carries both strategic and symbolic significance. Originally, this land was earmarked for a mega steel project by JSW Steel, which never materialized. Reviving an abandoned industrial dream with Ganguly at the helm sends a powerful message of resilience and renewed confidence in the region’s industrial potential. Salboni’s location also offers logistical advantages, given its proximity to major ports and existing infrastructure—factors that could significantly ease transportation

Yet, this project is not just about bricks, mortar, and machinery. It’s about vision and collaboration. To bring his plans to life, Ganguly partnered with Captain Steel, a well-established name in India’s steel sector. This partnership reflects more than just a business arrangement; it’s a strategic alliance rooted in mutual respect and long-standing personal relationships. For Ganguly, aligning with a seasoned industry player reduces risks while ensuring access to advanced manufacturing technology and operational expertise.

What stands out is the government’s proactive support of the project. In a bureaucratic landscape where industrial approvals often get bogged down in red tape, Ganguly’s project progressed from concept to approval in just four to five months. Chief Minister Mamata Banerjee’s swift facilitation of land allocation and other necessary permissions signals West Bengal’s intent to emerge as an investor-friendly destination. It also reflects the state government’s understanding of Ganguly’s potential to attract more high-profile investments to the region.

However, no industrial venture of this scale comes without its challenges. Ganguly himself has been candid about the timeline. “We’re building the steel plant. But the problem is that everybody expects it to be ready in two months. But that doesn’t happen realistically. Hopefully, we’re looking at operations in the next 18-20 months,” he remarked in a recent interview. This statement reflects his pragmatic understanding of the complexities involved, from land acquisition hurdles to obtaining environmental clearances and establishing efficient supply chains.

Beyond the logistical challenges, the economic stakes are enormous. A project of this scale has the potential to inject significant revenue into the state’s economy. More importantly, it could create thousands of direct and indirect jobs, offering employment opportunities in a region desperately in need of economic rejuvenation. From construction workers and engineers to logistics providers and administrative staff, the employment ripple effect could extend across multiple sectors.

But the larger question remains: Can this project spark a broader industrial renaissance in West Bengal? If successful, Ganguly’s steel plant could serve as a catalyst for other industries to invest in the region. It could encourage entrepreneurs from diverse sectors, from automotive manufacturing to technology, to consider West Bengal as a viable industrial destination. This could also help diversify the state’s economic base, which has traditionally been reliant on sectors like agriculture, tea, and jute.

Ganguly’s venture also highlights an emerging trend in India’s business landscape—celebrities and sports icons taking on entrepreneurial roles that extend beyond endorsements and startup investments. Unlike many celebrity ventures that focus on branding or retail, Ganguly’s steel plant represents a deep, long-term commitment to infrastructure development and economic growth.

If successful, the plant could elevate West Bengal’s industrial profile to rival that of more traditionally industrialized states. It could also position India competitively in the global steel market, particularly at a time when global demand for steel is on the rise, driven by infrastructure development in Southeast Asia and Africa. Moreover, Ganguly’s decision to focus on sustainability and advanced manufacturing processes could make the plant a model for environmentally responsible industrial development in India.

Ultimately, Ganguly’s steel plant is about more than just business—it’s about leadership. Just as he led India’s cricket team with fearlessness and foresight, he now seems determined to bring those same qualities to his entrepreneurial journey. His ability to rally support, form strategic partnerships, and drive long-term growth reflects the same tenacity that made him one of India’s most respected cricket captains.

The road ahead won’t be easy. Industrial projects of this scale require navigating complex regulatory landscapes, managing fluctuating global steel prices, and dealing with unforeseen logistical challenges. Yet, if there’s one thing Ganguly has shown time and again, it’s his ability to rise to the occasion, no matter how daunting the challenge.

As construction begins and operations take shape, all eyes will be on Ganguly—not as the ‘Dada’ of Indian cricket, but as a visionary industrialist with the potential to reshape West Bengal’s economic future. Whether this venture becomes a symbol of India’s industrial resurgence or a missed opportunity will depend on execution, persistence, and a little bit of the fearless leadership that made Ganguly a legend in the first place.

Kerala Regulator Blocks Costly Adani Power Deal

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April 30, 2025

Kerala Regulator Blocks Costly Adani Power Deal

The Kerala State Electricity Regulatory Commission (KSERC) has denied approval to the Kerala State Electricity Board (KSEB) for purchasing electricity from Adani Enterprises at ₹10 per unit.

The decision was based on current favourable market conditions, including improved rainfall and declining international coal prices, which, the Commission stated, do not justify such a steep tariff.

The rejection sends a strong regulatory signal aimed at curbing unwarranted electricity procurement at inflated costs during seasonal demand spikes. The Commission noted that KSEB must adopt a more cost-effective strategy rather than relying on premium-priced purchases to manage its summer power shortfall.

This summer, Kerala has been bracing for an increased power demand due to rising temperatures and growing residential consumption. In anticipation, KSEB sought emergency arrangements to supplement supply. However, the regulator emphasised that safeguarding consumer interest and encouraging fiscal discipline must take precedence over short-term expediency.

Instead of endorsing the ₹10/unit proposal, the Commission approved a comparatively lower-cost procurement deal with Shree Cement, which will supply 355 megawatts of electricity during April and May at ₹9.80 per unit. While still relatively high, the deal was cleared under special circumstances — notably the urgent need to prevent blackouts during peak months.

According to sources within the regulatory body, approving exorbitant rates without scrutiny could set a dangerous precedent, particularly as power market dynamics evolve to favour more competitive, decentralised, and renewable sources. With the Indian electricity market increasingly moving towards transparent exchange-based procurement, state utilities are under pressure to diversify their sourcing strategies and align with long-term sustainability goals.

This development also brings attention to the broader challenge of energy transition in Indian states. While solar and wind installations are expanding, the integration of renewables into grid-scale reliability remains inconsistent. In Kerala’s case, heavy dependence on hydropower, while generally clean, exposes the system to seasonal vulnerabilities — making supplemental supply during dry spells essential.

The KSERC’s decision highlights a critical need for balancing short-term supply security with long-term affordability and ecological responsibility. As the energy sector pivots toward greener models, regulators will play a crucial role in ensuring that utilities are both responsive to consumer demand and accountable in their procurement practices.

For consumers in Kerala, the ruling may provide relief from potential tariff hikes. But it also underlines the importance of continued investment in energy efficiency, decentralised solar solutions, and demand-side management to stabilise electricity access — without compromising economic or environmental sustainability.

Kerala Regulator Blocks Costly Adani Power Deal

VISTA BATH RETHINKING DRAINAGE FOR SMARTER WATER CONSERVATION

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April 30, 2025

VISTA BATH RETHINKING DRAINAGE FOR SMARTER WATER CONSERVATION

Water conservation is often associated with reducing consumption at the source—installing water-saving taps, using efficient showerheads, or opting for dual flush toilets. However, RAKESH JUNEJA, Director of Vista Bath, believes that drainage technology is an equally critical yet often overlooked aspect of water efficiency. Poorly designed drainage systems lead to water stagnation, hygiene issues, and excessive water use during cleaning and maintenance

“People don’t realise how much water is wasted due to inefficient drainage,” says Juneja. “When water doesn’t drain properly, users end up rinsing the area multiple times, significantly increasing water consumption.”

For years, bathrooms were designed with small corner drains, requiring careful floor slope adjustments to direct water flow. Yet stagnant water often remained, leading to increased cleaning efforts and water wastage. In response, the industry has shifted towards long shower drains and tile-insert designs, innovations that allow quicker water removal and reduced cleaning needs.

“The shift to linear drains has been a game-changer,” explains Juneja. “Instead of relying on multiple rinses to clear stagnant water, these drains ensure a smooth, efficient flow, eliminating unnecessary water use.”

The latest development in this space is the wall-insert drain, which discreetly channels water out of the bathroom without a visible outlet. “Not only does this offer a sleek, seamless look, but it also improves drainage efficiency,” says Juneja. “It prevents water accumulation, reducing excessive cleaning and maintenance.”

Beyond design, technology is crucial in optimising drainage efficiency. Vista Bath has leveraged laser-cut stainless steel and precision-engineered filtration systems to create drainage solutions that are both highly functional and resistant to clogging. “Blocked drains are another hidden cause of water wastage,” Juneja explains. “When drains clog due to hair and debris, users often resort to flushing large amounts of water to clear them. The latest filtration technology helps prevent these blockages, significantly cutting down unnecessary water usage.”

Looking ahead, Juneja believes that drainage will play a more significant role in sustainable bathroom design. “For years, the conversation around water conservation has focused on usage reduction. But we need to rethink how we remove water just as much as how we use it,” he says. By improving drainage efficiency, we can reduce the water wasted in maintenance and cleaning, making a tangible impact on conservation efforts.

As the industry moves towards a more water-conscious future, innovations in drainage technology prove that sustainability is not just about using less water—it’s about using it wisely and efficiently.

Poonch street vendor gets 500th PMAY house

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April 30, 2025

Poonch street vendor gets 500th PMAY house

The local administration handed over the key to the 500th beneficiary under the Pradhan Mantri Awas Yojana – Urban (PMAY-U). Lokesh Kumar, a street vendor and resident of Ward No. 4, became the face of this achievement when he received the keys to his new home from the Deputy Commissioner of Poonch.

The ceremony symbolised more than just the handover of a house—it was a testament to the government’s sustained efforts to bring inclusive, affordable, and dignified housing to underserved urban populations in tier-two and tier-three towns. PMAY-U, which aims to provide “Housing for All”, is steadily transforming the urban landscape across India by focusing on low-income and marginalised citizens, many of whom had long lived in unsafe or informal settlements. The handover was carried out by the Deputy Commissioner, who praised the effectiveness of the scheme and the tangible improvements in the lives of beneficiaries. He also called for greater accountability and urgency in completing remaining housing units, especially under the updated PMAY 2.0 guidelines. The directive to planning and municipal officials to accelerate construction and conduct outreach camps aligns with the programme’s emphasis on both physical infrastructure and public awareness.

Lokesh Kumar expressed deep gratitude for what he called a life-changing moment. For someone surviving on a modest income from street vending, the assurance of secure and permanent shelter is not just a basic need fulfilled—it’s a generational asset. Such testimonials continue to reinforce the power of well-structured public schemes in addressing urban inequality. From a sustainability perspective, the PMAY framework encourages the use of locally available eco-friendly construction materials, rainwater harvesting systems, and energy-efficient designs wherever feasible. While implementation varies across regions, efforts in towns like Poonch could offer replicable models for scaling up green, affordable housing in environmentally fragile zones such as Jammu and Kashmir.

With the ongoing rollout of PMAY 2.0, which includes an enhanced focus on slum rehabilitation, credit-linked subsidies, and private-public partnerships, Poonch’s example sets a precedent. The district’s progress reflects a broader vision—creating equitable urban environments that support socio-economic mobility for those at the margins of India’s urban growth story. However, sustained success will depend on more than brick-and-mortar delivery. Issues of construction quality, citizen engagement, and transparency in beneficiary identification continue to be challenges nationwide. The Poonch administration’s call for strict monitoring and regular field-level reviews suggests a conscious move toward responsible governance in public housing delivery.

The moment may have belonged to Lokesh Kumar, but the impact ripples across Poonch. As towns and cities prepare for rapid urbanisation, programmes like PMAY-U serve not only as tools of infrastructure but also as instruments of dignity, equity, and hope.

Also Read : PMAY Kerala Gets Approval for 1.97 Lakh Homes

Poonch street vendor gets 500th PMAY house

EKAM ECO BRINGS SMART, SUSTAINABLE, AND TRANSFORMATIVE BATHROOMS

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April 30, 2025

EKAM ECO BRINGS SMART, SUSTAINABLE, AND TRANSFORMATIVE BATHROOMS

In an exclusive conversation, UTTAM BANERJEE, Co-Founder & CEO of Ekam Eco Solutions, shares his vision for the future of Indian bathrooms, the shift towards water-efficient technology, and how sustainability and affordability must go hand in hand. From waterless urinals to bio-friendly cleaning agents, his approach is not just about innovation but about reshaping how India conserves water.

The Shift in Consumer Preferences: Beyond Aesthetics to Functionality and Conservation

The Shift in Consumer Preferences: Beyond Aesthetics to Functionality and Conservation
The pandemic has irrevocably altered consumer perspectives, making hygiene and sustainability non-negotiable. People are no longer just looking for aesthetically appealing bathrooms; they demand solutions prioritising water efficiency, ease of maintenance, and long-term savings. This shift is evident in the rising demand for sensor-based taps, waterless urinals, and eco-friendly cleaning products.

Redefining Water Usage: The Intersection of Innovation and Behavioural Change
Sanitaryware brands are responsible for introducing water-efficient products and educating users on sustainable practices. While technology plays a crucial role in conservation, consumer behaviour remains a key factor in driving meaningful change. Most people underestimate how much water they waste in daily bathroom use, whether through excessive flushing, running taps while brushing, or using chemical cleaners that contaminate water systems. Multiple factors drive this transformation: acute water scarcity, rising utility costs, and government-supported initiatives such as the Jal Shakti Abhiyan. As India’s metropolises expand and smaller cities grapple with access to clean water, consumers are increasingly recognising that every drop is precious. Businesses are also starting to view sustainability as both an environmental necessity and an economic opportunity—where minimising water waste leads to reduced operational costs.

Yet, one challenge persists: balancing affordability with sustainability. Cost-conscious buyers often view eco-friendly technology as a premium segment, accessible only to high-end projects. However, Ekam Eco Solutions has disrupted this notion by designing water-efficient products that are simple to install, require slight modification to existing plumbing, and deliver cost savings in the long run. A prime example is the Zerodor Waterless Urinal, a technology that eliminates the need for flushing altogether. With over 60,000 installations across educational institutions, railways, and commercial buildings, it has already saved liters of water. The system requires no change to existing infrastructure. It is a retrofit-friendly solution that pays for itself within five to six months of installation through reduced water and sewage costs.

Brands like Ekam Eco Solutions adopt a holistic approach by developing products that require minimal behavioural adaptation while significantly reducing water consumption. The Zerodor Waterless Urinal functions like a conventional urinal but eliminates flushing, resulting in substantial water savings without disrupting the user experience. Similarly, low-flow taps and aerators optimise water flow without compromising performance, ensuring that conservation feels effortless rather than restrictive. But innovation must extend beyond water conservation. Zerodor Care, a range of natural cleaners, offers

An alternative to chemical-based cleaning agents that pollute water and contribute to sewage overload. At the same time, Nutrizorb, their sewage treatment solution, focuses on wastewater management, ensuring that what is flushed away does not contaminate the water sources the country strives to protect. This two-pronged approach reduces water consumption while restoring used water, forming the foundation of sustainable sanitation.

The Next Wave of Change

The Indian bathroom of the future will be characterised by automation, hygiene, and water efficiency. Sensor-operated taps, self-cleaning surfaces, and water-recycling systems are anticipated to gain mainstream acceptance in commercial spaces and homes. However, challenges remain, particularly concerning cost and accessibility. While innovative bathroom solutions are popular in corporate and public spaces, their home adoption has been slower due to higher costs and a lack of awareness. However, as prices decrease and hygiene awareness rises, touch-free and AI-integrated solutions will likely gain traction in the residential market.

The greatest challenge in developing innovative, energy-efficient sanitaryware is ensuring affordability without relying on unsustainable solutions. Many high-tech products depend on electricity, batteries, or chemical-based maintenance, which incurs long-term costs and contradicts sustainability principles. Ekam Eco Solutions concentrates on designing low-maintenance mechanical solutions, such as the Zerodor system, which employs a simple one-way mechanical seal instead of electronic valves or chemicals to prevent odour and maintain hygiene.

For sustainable solutions to reach a broader market, they must be easy to adopt, cost-effective, and require minimal infrastructure modifications. The challenge isn’t just technological—it’s about ensuring that these products integrate seamlessly into existing systems, making water efficiency a default feature rather than a conscious choice.

Regulatory and Policy Shifts: The Missing Link in Sustainable Sanitation

While brands and consumers are slowly moving towards sustainability, policy intervention is critical in accelerating widespread adoption. Regulations similar to the star rating system for energy-efficient appliances must be implemented for sanitaryware, encouraging consumers to choose water-saving designs. Governments can also scale sustainable solutions by mandating pilot-based procurement policies. In these policies, public infrastructure projects—schools, offices, and railway stations—incorporate innovative water-efficient products before being expanded city-wide.

Another promising concept is Water Credits, which would be akin to carbon credits and reward large-scale projects that actively reduce water wastage. Developers implementing rainwater harvesting, water recycling, or waterless urinal systems could earn tradeable credits, incentivising sustainable construction at an industry level. The intersection of brands, policymakers, and urban planners will determine how quickly India’s sanitation landscape evolves. Collaborative efforts—such as regulatory sandboxes that allow start-ups to test new water-saving technologies—could bridge the gap between innovation and large-scale implementation.

The Road Ahead for Water-Efficient Sanitation

Despite growing awareness, several barriers must be addressed before sustainable bathrooms become the norm. Deep-rooted conditioning plays a significant role—many people still equate flushing with hygiene and resist adopting waterless solutions, even when presented with data on odour control and sanitation efficiency. There is also a perceived abundance of water in urban areas, making conservation efforts feel less urgent to city dwellers compared to rural populations that experience scarcity first-hand.

Cost remains another challenge. While businesses see long-term savings, residential consumers often hesitate due to the initial investment required for sustainable sanitaryware. To break these barriers, incentives such as policy-mandated water-saving fixtures, demonstration projects in high-visibility areas, and household financing models must be introduced to shift water conservation from an ideal to an industry standard.

Over the next five years, the industry will witness a shift towards self-cleaning surfaces, decentralised water-recycling toilets, and bio-friendly materials replacing traditional plastic fittings. The adoption of IoT-based monitoring systems will further drive efficiency by detecting leaks, tracking consumption, and optimising water usage in real time. However, the ultimate goal is to ensure that water conservation is no longer seen as an afterthought but as an integral part of every household, office, and public restroom. The challenge is not just about saving water—it’s about changing mindsets, developing intuitive solutions, and creating a future where sustainable bathrooms are the standard, not the exception.

With brands like Ekam Eco Solutions leading the way, the future of Indian bathrooms is not just smart and sustainable but revolutionary.

Yuzvendra Chahal rents luxury apartment in Andheri for Rs 3 lakh a month

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April 30, 2025

Yuzvendra Chahal rents luxury apartment in Andheri for Rs 3 lakh a month

Indian cricketer Yuzvendra Singh Chahal has entered Mumbai’s elite rental market by leasing a high-end apartment in the upmarket Transcon Triumph residential complex in Andheri West.

The monthly rent for the 1,399 sq ft luxury apartment is ₹3 lakh, with a two-year lease agreement formalised on February 4, 2025. The contract includes a ₹10 lakh security deposit and a standard 5 percent annual rent escalation clause. Owned by a well-known public personality from the entertainment industry, the upscale property reflects the growing trend of crossover investments between cricket and cinema in India’s real estate capital. This development comes at a time when Mumbai continues to attract high-profile tenants and buyers from across the sporting, corporate, and creative industries.

Yuzvendra Chahal, who plays for Haryana in domestic cricket, Punjab Kings in the Indian Premier League (IPL), and Northamptonshire in the County Championship, has made the move amid significant public interest in his personal life. Earlier this year, he and his former partner, a digital content creator and choreographer, officially finalised their divorce after much social media speculation. The couple, who were married in late 2020, had gained popularity during the COVID-19 lockdown. While neither Chahal nor his representatives have commented publicly on the rental transaction, property registration documents confirmed the details of the lease, shedding light on the real estate preferences of India’s sports elite.

The deal is part of a broader movement where Indian cricketers are actively engaging with Mumbai’s premium real estate, either by acquiring, leasing, or monetising high-value properties. In recent months, several well-known names from the cricketing fraternity have made real estate headlines—signalling both their financial acumen and long-term urban lifestyle strategies. Former cricketer and commentator Sanjay Manjrekar sold his Mumbai property for ₹13.5 crore, while KL Rahul, along with Bollywood actor Suniel Shetty, jointly acquired a seven-acre land parcel in Owale, Thane, for ₹9.85 crore. Rohit Sharma has leased out his apartment in Lower Parel for ₹2.6 lakh per month, and Zaheer Khan’s family recently purchased a luxury home in Elphinstone Road for ₹11 crore. Meanwhile, Suryakumar Yadav and his wife Devisha have invested ₹21.1 crore in twin luxury apartments in Deonar, further validating the city’s appeal among India’s top athletes.

With demand in areas like Andheri, Bandra, Lower Parel, and Deonar surging, developers are increasingly marketing their properties as both aspirational and investment-worthy. For celebrities like Yuzvendra Chahal, such rentals offer privacy, access to high-end amenities, and strategic proximity to Mumbai’s entertainment and sports infrastructure. However, as these star-driven deals grab headlines, they also draw attention to deeper urban planning concerns. While luxury developments like Transcon Triumph boast energy-efficient systems, green certifications, and smart waste management, questions persist around the inclusivity and environmental impact of high-density vertical living. In a city grappling with housing shortages, traffic congestion, and climate vulnerabilities, the onus is on both developers and residents—celebrity or otherwise—to foster more sustainable and equitable urban futures.

Chahal’s move to a luxury address may be personal, but it underscores a larger pattern: India’s sports icons are reshaping Mumbai’s property landscape. Whether these choices evolve into examples of sustainable urban living remains to be seen—but they certainly keep the city’s ever-changing skyline in motion.

Yuzvendra Chahal rents luxury apartment in Andheri for Rs 3 lakh a month

Diamond Power Infrastructure Secures Orders Worth Rs 230 Crore

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April 29, 2025

Diamond Power Infrastructure Secures Orders Worth Rs 230 Crore

Diamond Power Infrastructure Ltd (DPIL) has announced the receipt of two substantial orders, collectively valued at over Rs 230 crore, for the supply of power cables.

These contracts, awarded by Rajesh Power Services and Adani Electricity Mumbai, mark a significant milestone for the company in its expansion within the power distribution sector. The first order, valued at Rs 150.99 crore, was awarded by Rajesh Power Services for a project under Dakshin Gujarat Vij Company. The second order, amounting to Rs 79.28 crore, was secured from Adani Electricity Mumbai. Both contracts pertain to the supply of power cables, underscoring DPIL’s growing footprint in the energy infrastructure domain. In a statement, DPIL clarified that none of its promoters or related group companies have any interest in the entities awarding these contracts, ensuring transparency and compliance with corporate governance standards.

These developments come on the heels of DPIL’s impressive financial performance in the third quarter of fiscal year 2025. The company reported a net profit of Rs 6.42 crore, a significant turnaround from the net loss of Rs 5.28 crore reported in the same quarter of the previous year. Revenue surged by 412.71% to Rs 307.42 crore, compared to Rs 59.96 crore in Q3 FY24, reflecting robust demand and operational efficiency. DPIL’s recent stock performance has mirrored this positive trajectory. Following the announcement of the new orders, the company’s share price rose by 2.11%, closing at Rs 98.41, indicating investor confidence in its growth prospects.

The company’s strategic focus on expanding its order book, coupled with its strong financial results, positions DPIL as a key player in India’s power infrastructure sector. As the country continues to invest in energy distribution and renewable energy projects, DPIL’s role in supplying essential components like power cables is expected to be pivotal in meeting the growing demand for reliable and sustainable energy solutions.

Diamond Power Infrastructure Secures Orders Worth Rs 230 Crore

Gurugram SPR emerges as new real estate hotspot

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April 29, 2025

Gurugram SPR emerges as new real estate hotspot

Gurugram’s Southern Peripheral Road (SPR) is today at the heart of a remarkable transformation, evolving into one of Delhi-NCR’s fastest-growing real estate hubs.

According to industry estimates, residential launches along SPR have surged by 584 percent over the past five years, accompanied by a 125 percent spike in property values. With 23 ongoing projects poised to deliver nearly 11,900 housing units by 2029, SPR is increasingly commanding the attention of investors, homebuyers, and urban planners. Online analytics platforms tracking the sector highlight that between 2020 and 2024, housing supply on SPR reached 14,224 units, with around 10,101 units successfully absorbed by the market. Even in early 2025, despite a dynamic economic environment, the corridor recorded 516 new unit launches, with 139 sold within the first quarter alone. Property values tell a compelling story, with the average price for new launches climbing from ₹7,693 per sq ft in 2020 to ₹17,123 per sq ft by the close of 2024.

Industry experts underline that SPR has emerged as a natural extension of Gurugram’s residential and commercial sprawl after the success of the Dwarka Expressway. Its seamless connectivity to major arterial roads like Golf Course Road, Sohna Road, and NH-48 — and by extension, to South Delhi, Manesar, and further towards Jaipur — has played a pivotal role in driving its realty appeal. The upcoming Rapid Rail Transit System and the now fully operational Dwarka Expressway are expected to further strengthen this connectivity matrix. Officials attribute the robust demand not only to location advantages but also to sustained infrastructure investment. Significant projects include a ₹8.25-crore road upgrade between Vatika Chowk and NH-48, alongside the construction of a 2-kilometre pedestrian and cycling track between sectors 58 and 61. In a further push towards sustainable urban development, a 56-kilometre continuous cycling and pedestrian corridor is being developed, aiming to enhance last-mile connectivity without adding to vehicular congestion.

The Haryana government’s recent budget commitment of ₹2,000 crore for 2025-26 further signals long-term state support for SPR’s urban evolution. This allocation will fund extensive road widening initiatives, the strengthening of public transport services, and enhancements to civic infrastructure — crucial moves to support Gurugram’s vision of a sustainable, liveable urban future. Private sector momentum complements public investment. Leading developers have launched premium projects along SPR, and major commercial complexes, such as Skyview Corporate Park and Pioneer Square, are already operational, hosting global corporations employing over 82,000 professionals. Experts point out that such developments have a direct and lasting impact on residential absorption rates, as high-quality employment hubs drive sustained housing demand.

Retail infrastructure too is undergoing a paradigm shift. The upcoming DLF Mall of India, touted to be India’s largest retail centre, is expected to significantly boost footfall in the region, enhancing both the commercial vibrancy and the liveability quotient of SPR’s surrounding sectors. Experts from the real estate sector say that location continues to remain the most decisive factor for buyers. Proximity to educational institutions, healthcare facilities, retail hubs, and recreational spaces has further strengthened SPR’s positioning as a holistic urban micro-market. They note that Gurugram’s ongoing focus on infrastructure — including six new flyovers and an elevated road network along SPR — will connect New Gurugram sectors 76 to 80 more efficiently, dramatically reducing commute times and improving liveability indices.

Residents living in communities along the Southern Peripheral Road attest to this transformation. Many cite improved road networks, new public spaces, better civic amenities, and a heightened sense of community living as the most visible changes over recent years. Several residents expressed optimism about SPR’s future, highlighting the need for the Gurugram Metropolitan Development Authority (GMDA) and the Municipal Corporation of Gurugram (MCG) to maintain a consistent focus on sustainable growth and quality service delivery under the city’s broader Master Plan 2030. Urban planners emphasise that SPR’s rapid transformation offers an opportunity to embed principles of eco-friendly development, carbon-neutral infrastructure, and inclusive urban design from the ground up. They stress that equitable access to public transport, walkable neighbourhoods, and green spaces must remain central to SPR’s future trajectory.

As Gurugram continues to reinvent itself as a model for next-generation Indian cities, the Southern Peripheral Road stands as a testament to the powerful interplay of strategic infrastructure investment, market dynamism, and visionary urban planning. The coming years are likely to see SPR not just as a real estate hotspot, but as a critical node in Gurugram’s sustainable urban future.

Gurugram SPR emerges as new real estate hotspot

PMAY Kerala Gets Approval for 1.97 Lakh Homes

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April 29, 2025